Our division which specialises in online measurement: Metriplica
Our division which specialises in online measurement - Metriplica -has
developed a range of solutions to help you gain a perfect understanding of how users
get to your website, what they do and how they behave once there or what their opinion or level of
satisfaction is.

Also, Google has choosen us as
an authorised consultant for its measurement tool Google Analytics and a reseller for Urchin 5 in Spain
and Chile.
Google Analytics is one of the best tools for webtracking and user online behaviour analysis there
is, and is also free and boasts the most state-of-the-art functions available.
We provide advice
If you need to take the maximum advantage of Google Analytics/Urchin
- …to adjust, adapt or install the software on my systems
- …to have ongoing help which will help me settle any doubts I may have
- …to migrate my old data to the new software
- …without having to worry how; and only to worry about the results
- …to become an expert in the subject.
If you need to interpret web data and get to know who your users are
- …to reach periodic conclusions so as to improve my website
-
…to identify the most effective marketing actions
- ...to know what my users think of my website
- …to know what they get up to on my website
- ...to know what my users are like
If you are concerned about any specific area of measurement

We can also help you to
- Define the key indicators and metrics (KPI’s) for your online presence..
- Design and develop your periodic balanced scorecard.
- Exploit your user and client databases.
- Carry out behaviour and webming studies.
- Perform user tests with eyetracking
- Establish yourself and get advice on Google Analytics or Urchin 5.
- Implement Webback, our online survey system.
- Train your team in online measurement
And, if you want to do a little more
browsing,
go to Metriplica [just in Spanish :(]